SALT & LIME MEDIA
global casting, content & Talent Management Agency
Authentic Talent. Real Stories. Seamless Production.
Real People Casting Services
UGC, Content Curation & Talent Management Services for Brands & Agencies
From user-generated content (UGC) sourcing to full-scale talent management, we handle it all.
Production, Locations & Logistics Management Services
We streamline contracting, licensing, locations and compliance for stress-free productions.
active Casting campagains (submit your details)
SIGN-UP (all campaigns Casting Database)

Salt & Lime Media operates 24/7 across multiple time zones, cultures, and languages, connecting brands with real people worldwide.
With casting and production teams in North America, UK & Europe, Central & South America, and Asia Pacific, we specialize in sourcing diverse talent, managing influencer campaigns, and producing authentic content for global audiences.



Some stories are too good to fake. We helped Hinge and Birthday find real couples whose paths almost crossed long before the app made it officia. Salt & Lime led casting, story shaping and shortlist development across multiple markets, digging for the funny, human, missed-connection stories that really landed. Real people, real chemistry, no fluff. Shoutout to the legends at @birthday_collective
for the final product: heartwarming, sharp, and beautifully put together.
Real dogs. Real people. Very real feelings. 🐾 Salt & Lime helped The Farmer’s Dog source and license UGC from owners whose camera rolls are basically love letters to their pups — cuddles, chaos, zoomies, road trips, muddy paws and all the tiny everyday moments that say everything. Big thanks to every human and dog who shared their world with us.
Salt & Lime Media is looking for real UGC (user generated content) Video footage to be featured in a paid UGC campaign for a Major Family Safety App
We’re searching for emotional moments where someone you love is leaving, heading out, or disappearing out of sight — school drop-offs, airport goodbyes, first drives, college drop-offs, friends moving away, loved ones leaving home, or even a dog watching their person go.
Especially looking for LATAM / Latin American / Hispanic family stories, including Mexico and Brazil, but open to submissions from anywhere.
Salt & Lime Media is looking for real UGC (user-generated content) Video footage to be featured in a paid UGC campaign for a Major Family Safety App
Submit here (link in our bio as well):
https://forms.gle/gQVin4fi8ZVQCJ327
Before the tools came out, there were the boxes. Concrete, locked up, and hiding pairs of iconic Red Wing work boots inside.
For Red Wing’s Trades Challenge, Salt & Lime helped find and manage real NYC-area tradespeople with the skill, grit, and nerve to break in the right way.
This one’s the tease. Head to our other Red Wing post to see the tradespeople smash, cut, and work their way into the boxes.
This one’s the tease. Head to our other Red Wing post to see the tradespeople smash, cut, and work their way into the boxes.rve to break in the right way.
Salt & Lime is looking for real people who follow any of the following creators:
Your Barefoot Neighbor, Tay Beep Boop, Alexandra Kay, Dude Dad, Durelle Bailey, Chan & Jamal and Safier Universe
on Facebook and have a story about that influence turning into something meaningful in real life. This could be a project you started, a collaboration, a relationship, a community effort, or another ripple effect tied to that influencer/creator’s impact. Whether it led to something profound or simply something kind, funny, or everyday, we’d love to hear your story.
Do you follow an influencer/creator on Facebook whose content led to something meaningful in your real life or community? We’re looking for real stories of action, connection, and ripple effects for an upcoming digital platform project with Salt & Lime. Whether it led to something profound or simply something kind, funny, or everyday, we’d love to hear your story. U.S.-based adults (18+) can apply here: https://tally.so/r/D4Dkbp
Research, casting and story development campaign for WhatsApp Business in Mexico focused on reviving beloved closed small businesses through culturally grounded storytelling tied to WhatsApp Business features and digital support.
Salt & Lime supported Meta’s WhatsApp Business team in Mexico on a story-led campaign spotlighting beloved small businesses the community still misses. We researched, cast and helped shape a shortlist of real business stories whose next chapter could be powered by digital tools, human connection and WhatsApp Business.
Mario Martínez / Sastrería Mayer & Imelda / Sastrería Mayer
#WhatsAppBusiness #Mexico #SmallBusiness #Casting #RealStories #CommunityStories #DigitalTransformation #BusinessRevival
When one of our favourite long time clients asks you to help them smash into concrete boxes of their iconic shoes, how can we possibly say no?
We jumped at the chance to find and manage genuine fans of Red Wing Work Boots who also happened to be top tradespeople with the skills and tenacity to take on such a job.
The clever creative campaign led by our global partners for the past 8 years, Wieden & Kennedy was built around celebrating skilled trades and Red Wing’s authenticity, safety, grit and craftsmanship.
Salt & Lime partnered with Red Wing on the Trades Challenge, a live NYC-area casting and recruitment activation built to spotlight real trades workers and real skills. We supported by managing the challenge submissions process and ensuring the selected talent were looked after from first contact through to the day of production.
#RedWingShoes #RedWingTradesChallenge #CastingCall #Trades #BlueCollar #NYC #Construction #IronWorker #SheetMetal #SaltAndLime
Research, casting and story development campaign for WhatsApp Business in Mexico focused on reviving beloved closed small businesses through culturally grounded storytelling tied to WhatsApp Business features and digital support.
Salt & Lime supported Meta’s WhatsApp Business team in Mexico on a story-led campaign spotlighting beloved small businesses the community still misses. We researched, cast and helped shape a shortlist of real business stories whose next chapter could be powered by digital tools, human connection and WhatsApp Business.
Selva / A través del Espejo (“Antonia”)
#WhatsAppBusiness #Mexico #SmallBusiness #Casting #RealStories #CommunityStories #DigitalTransformation #BusinessRevival




















































































